Certification: Master’s programme in Digital Administration for Business
Diploma issued by CESUGA
In the past decades, new technologies in information systems and communication (ITC) have revolutionized society and in particular, the business world in particular. The increase in the effectiveness of communication networks and computer systems have caused them to become a vital and indispensable element in managerial processes across organizations
A clear example of this technological revolution is the Internet and websites, which support a myriad of digital platforms allowing companies to introduce and promote their products and services on a global scale.
The rapid change in digital technology in such brief periods of time are causing both in the public and private business sectors to continually update their systems and thereby their employees skills. These skills become rapidly obsolete. Moreover there exists a wide gap among the professionals hired years ago with those currently entering the workforce. This gap increases exponentially as the time it takes managers and employees to upgrade their skills.
Furthermore, business entities and society are currently demanding professionals with higher degrees of knowledge in effective and efficient management skills and in new technologies.
Today’s business managers are currently facing ongoing, changing issues such as:
• The impact of new technologies on business models.
• Topics will include how implement these new technologies, overcome resistance to change to increase productivity, competitiveness and sustainability
• Business management for digital information requirements of the public administration sector.
With the aim of responding to these and other related issues, the Centro de Estudios Superiores Universitarios de Galicia (CESUGA) offers a Master’s Programme in Digital Administration for Business (Máster en Administración Digital de Empresas -MADE) , oriented mainly to practical training in the field of business management incorporating the latest in information and communications technologies.
We offer a Master’s Programme Diploma from CESUGA in Digital Administration for Business for postgraduate students.