Martes - 22.Enero.2019
Digital Administration for Business

Digital Administration for Business

Digital Administration for Business

Certification: Master’s programme in Digital Administration for Business
Branch of knowledge: Social and Legal Sciences
Duration: 1 academic year
Physical attendance required
Academic calendar: October to June

 

Diploma issued by CESUGA


Digital Administration for Business

In the past decades, new technologies in information systems and communication (ITC) have revolutionized society and in particular, the business world in particular. The increase in the effectiveness of communication networks and computer systems have caused them to become a vital and indispensable element in managerial processes across organizations
A clear example of this technological revolution is the Internet and websites, which support a myriad of digital platforms allowing companies to introduce and promote their products and services on a global scale.
The rapid change in digital technology in such brief periods of time are causing both in the public and private business sectors to continually update their systems and thereby their employees skills.  These skills become rapidly obsolete.  Moreover there exists a wide gap among the professionals hired years ago with those currently entering the workforce.  This gap increases exponentially as the time it takes managers and employees to upgrade their skills. 
 
Furthermore, business entities and society are currently demanding professionals with higher degrees of knowledge in effective and efficient management skills and in new technologies.

 

Why study the Master’s programme in Digital Administration for Business at CESUGA?

Today’s business managers are currently facing ongoing, changing issues such as:

• The impact of new technologies on business models.
• Topics will include how implement these new technologies, overcome resistance to change to increase productivity, competitiveness and sustainability
• Business management for digital information requirements of the public administration sector.
 
With the aim of responding to these and other related issues, the  Centro de Estudios Superiores Universitarios de Galicia  (CESUGA)  offers a Master’s Programme in Digital Administration for Business (Máster en Administración Digital de Empresas -MADE) , oriented mainly to practical training in the field of business management  incorporating the latest in  information and communications technologies.
We offer a Master’s Programme Diploma from CESUGA in Digital Administration for Business for postgraduate students.

 

Who is this Master´s programme aimed at?

This programme is aimed mainly at graduates in Business Administration, Business Science, Economics or related fields.  It is also valuable for professionals who seek to increase their skills and knowledge and adapt to the continuous technological changes in the business world by combining training and professional activity.
 
 
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